Media House
JobAd Service
JobAd
Our ISG media consultants offer you an overview of the multiple options for posting on career portals, digital or print. We are familiar with a wide variety of general portals, as well as with specialized or niche markets that target specific audiences. The purpose of our specialist consulting is to provide efficient assistance, saving your time and money.
We take care of
- Acquisition and procurement of job ad quota
- Consultancy and booking of individual ads
- Multipostings (simultaneous publication on several platforms)
- Creation of job ads corresponding to your CI and CD
- Revision and editing of your job ads
- Confirmation and rejection service (upon request)
Multipostings
… are job ads published simultaneously on several online platforms, with the objective to appear in all relevant channels. By purchasing these job ad-packages you can save time and money.
As one of the largest distributors of job ads, publishing between 5.000 and 8.000 posts each month, ISG is the perfect partner to reduce your recruiting costs. We provide you with detailed advice and special conditions for multipostings. In addition to job ads corresponding to your corporate design, we can optionally offer our established ISG design in case you wish to place undeclared ads. Our services include numerous further features free of charge that you and your company can take advantage of.
Social Recruiting
… is personnel marketing via social media platforms like Facebook, Instagram, LinkedIn or XING. After providing comprehensive consultation and an in-depth analysis of the target audience, our Media House experts place your ad in the relevant social networks and make for your visibility in the feeds and timelines of your favorite candidates.
Strategy Consulting
Bye-bye, Talent War
Today, employees are choosing their employers. The job market has transformed and become a recruitment market. Your ability to win over candidates for your company depends on several factors – among them are your reputation as an employer and your communicative performance.
Companies taking these factors into account have been able to position themselves as attractive employers. Our staff can tell you about the steps that could be taken to please prospective employees and seasoned team members – we offer firsthand experience of successful employer branding measures.
Measures
The content of a brand is represented in a consistent implementation of its measures and its touchpoint management.
- Campaigns
- Career sections
- Social media
- Recruiting videos
- Marketing for target audiences
- Online marketing
- Workshops and seminars
- Ad concepts
- Personnel marketing
New Strategies
Convincing candidates to consider a transition is among the bigger challenges in social media recruiting: concepts must be developed to strengthen your appeal as an employer and to create a clear distinction from the previous company. Directly approaching talents therefore clearly sets social recruiting apart from publishing in job portals. We offer a full-service approach, accompanying you from talent search to pre-selection and throughout the interview process, while closely coordinating all activities with you and adjusting them to your existing strategies.
Employer Branding
Employer branding is implemented with the help of corporate strategy measures.
Companies use employer branding strategies to increase both recruitment and retention. In the course of the specific strategies, the corporate image is strengthened and the corporate culture expanded.
With demographic change and the shortage of skilled workers, employer branding measures have become an essential component in order to present the employer brand in the best possible way, both internally and externally.
The focus of employer branding is on the definition of the employer brand regarding the perception of employees and potential applicants, the analysis of existing job offers concerning attractiveness and effectiveness, as well as the analysis of existing internal and external communication platforms. In addition to defining specific work packages on topics of job opportunities and communication strategy, qualitative management work is also implemented. These strategies lead to an improvement in the existing corporate and management culture.
Our consultants will be glad to propose an individual offer and are at your side to provide support.
Social Media
Your chances are on the rise
The number of companies using social media for recruiting is growing every day. This is primarily due to the high output and viral effect that can be achieved with a relatively low capital investment.
Compared to career portals, social media reaches far more candidates – both active job seekers and professionals in a permanent position. This is particularly useful for small and medium-sized companies.
Additionally, user profiles disclose more and, above all, more authentic information about aspirants than conventional application letters. Companies can thus address their potential candidates more personally and specifically via Facebook, Twitter and Co. than with any other recruiting tool. This aspect also benefits your employer branding’s success: by cultivating a credible and attractive appearance, trust and appeal can be created.
Personnel Marketing 4.0
Social Media Recruiting connects candidates and companies via social networks. Companies use social media to deliberately address potential employees. ISG Media House specializes in approaching candidates and developing targeted strategies for your social media recruiting. Nearly half of all companies (46 percent) are already taking advantage of social media to reach out to professionals.
Method: There are various roads to success in social network strategies, but there is also increasing competition. Pure advertising can only be successful as part of a strategically planned social recruiting campaign. ISG Media House specializes in personnel marketing and personnel recruiting on social media platforms, targeting all relevant audiences: from trainees to executives, we reach potential candidates without stretching too thin.
Our methods include:
- Development of campaigns and strategies
- Conceptual frameworks for immediate implementation
- Influencer marketing
- Focused approach of target audiences
- Setup of social media channels and editorial management
- Reporting and analysis of all measures
- Content-marketing across all channels
- Development of adequate ad formats for social HR marketing
- Active sourcing
- Inclusion of existing job ads and career portals
- Outplacement of departing employees
- Engagement of your staff as testimonials
LinkedIn and Xing Partner
ISG is a partner of the social networks LinkedIn and Xing. The partnership enables us to represent products from both networks globally. Additionally, we offer advice on the best possible usage of both social network platforms. We would be glad to support you in optimizing existing packages that you are actively using.
If required, we will develop and carry out together a complete reorientation of your career pages or campaigns and help you to optimize a relaunch.
Furthermore, we offer you the following products:
- Career pages
- Recruiter licenses
- Job slots
- Personnel marketing